Artwork Everything You Need to Know and Do as You Pursue Your Art Career
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Description
The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Fine art/Work, now in its fourteenth press, shares the tools artists of all levels need to make it in this highly competitive field.
Originally published in 2009, Fine art/Work was the first applied guide to address how artists can navigate the crucial business concern and legal aspects of a fine art career. But the rules take inverse since and so, due to the proliferation of social media, increasing sophistication of online platforms, and e'er more affordable digital technology. Artists have never had to work so hard to distinguish themselves—including by making savvy decisions and forging their ain paths. Now Heather Bhandari, with over fifteen years of experience as a director of the popular Chelsea gallery Mixed Greens, and Jonathan Melber, a erstwhile arts/entertainment lawyer and director of an fine art e-commerce startup, advise a new generation of artists on how to get in in the art earth.
In this revised and updated edition, Bhandari and Melber show artists how to tackle a host of new challenges. How do you diversify income streams to sustain a healthy fine art practice? How can you lot find an culling to the gallery organisation? How practice yous review a license understanding? What are digital marketing all-time practices? Also included are new quotes from over xxx arts professionals, updated committee legal templates, organizational tips, tax information, and communication for artists who don't make objects. An important resources for gallerists, dealers, art consultants, artist-oriented organizations, and artists alike, Fine art/Work is the resource that all creative entrepreneurs in the art globe plough to for communication.
Most the Author
Heather Darcy Bhandari is the Director of Exhibitions at Smack Mellon, a nonprofit exhibition and studio space plan in Brooklyn, New York. Its mission is to nurture and support emerging, under-recognized mid-career, and women artists in the creation and exhibition of new work. She is also an independent curator, adjunct lecturer at Brown Academy, and a consultant to several for-profit and nonprofit arts institutions. Heather lectures and participates in portfolio reviews and panel discussions beyond the country. She is on the board of directors of visual arts at Art Omi (an artist residency in Ghent, New York) and the advisory boards of artfcity (an online, art-related publishing platform) and Trestle Gallery in Brooklyn. She was on the board of NURTUREart for nearly a decade. For the final fifteen years, she was a director of Mixed Greens gallery where she curated over one hundred exhibitions while managing a roster of nearly 2-dozen emerging to mid-career artists. Heather received a BA from Brown Academy and an MFA from Pennsylvania State Academy. Her career began at contemporary galleries Sonnabend and Lehmann Maupin, both in New York City.
Jonathan Melber began his career equally an arts-and-entertainment lawyer in New York, representing artists, galleries, collectors and a host of artistic individuals and companies. He eventually left his legal practise to join the art e-commerce startup 20x200 every bit head of concern evolution, subsequently moving to LA to run content acquisition business affairs at Hulu. Today, Jonathan handles monetization strategy and digital licensing for Turner's entertainment networks. Jonathan graduated from Brown Academy with a degree in philosophy and received his JD from New York University Schoolhouse of Law, where he was an editor of the Law Review.
Praise For…
"This book is a godsend...it should be required reading in fine arts curricula." -- Santa Fe New Mexican
"I'll bet this powerful picayune paperback finds a permanent home on the list of best business concern books for artists.... The contract, invoice and inventory templates alone are worth the encompass cost." -- The Artist's Magazine
"Together [the authors] make for a powerful combo, offering both extensive knowledge of the gallery system and the ins and outs of art constabulary, for some well-founded tips on how to succeed in the art world...it's the perfect gift for anyone working in a creative field." -- CoolHunting.com
"This volume is filled with the kind of nuts-and-bolts business organization communication every artist needs to read." -- ArtBistro.com
"Bhandari and Melber, both Brownish University graduates, have drawn on their own experiences and interviews with 100 curators, dealers, and other arts professionals to offer advice on everything from preparing artwork for aircraft to coping with rejection." -- Boston Globe
"Emerging curators, along with established curators who piece of work with living artists, would practise well to read it, equally would art dealers and workers at nonprofit spaces or organizations.... One unique aspect of the book is the quotes in the margin -- from loftier-contour artists and well-known professionals who've been around the block. Shamim Momin from the Whitney Museum and Peter Eleey of the Walker Fine art Center talk near how they meet new artists and visit their studios, and Seattle gallerist James Harris underscores the importance artists' websites accept when he looks for new work to show." -- College Art Association News
"...even those who have no involvement in the art world may find Fine art/Work of employ. Their instructions on how to pack objects for example, are then thorough, but the virtually dexterously challenged will find difficulty executing them. What'due south more, should this book reach the majority of working artists today, the quality of gallery staff life would ameliorate by a level of magnitude..." -- Paddy Johnson for The Fifty Magazine
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Source: https://thirdhousebooks.indielite.org/book/9781501146169
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